BCG Digital Ventures (DV) are all about innovation – they challenged HLW to design a space that showcases a future way of working to their clients, a space that inspires diverse creativity through innovation. A unique menu of settings was created to allow users access to high performing focus spaces, open plan work and collaboration areas, flexible high-tech venture suites, bespoke state of the art immersion and prototyping rooms, showcase areas, a townhall space, an IT Genius Bar, and a high-quality in-house coffee barista bar.
HLW’s big idea for DV was ‘The Shift’; an architectural language that pushes & pulls in response to DV’s unique space requirements, brand, and building; a “secret sauce” that reveals itself throughout the user’s journey.
